Real Torino Takes The Ordinary Out Of Pasta With Introduction Of 'Designer Pasta' Line

Colorful pasta products make every meal a festive occasion

Morristown, NJ - Pasta has never looked - or tasted - so good with the introduction of Real Torino, Inc.'s Designer Pasta line, a family of five innovative pasta shapes and captivating colors that are sure to liven up any dinner party.

Torino Designer Pastas are hand-made in Italy using only natural ingredients (and no preservatives) to create their bold signature colors - yellow is created from saffron; violet from beets; green from spinach; black from squid ink; and red from tomatoes and red bell peppers.

The new Torino Designer Pasta cuts are:

• Mother-In-Law's Tongue - A popular pasta cut in Italy, Mother-In-Law's Tongue is a long, twisted noodle with serrated edges. Striped with red, yellow, green and violet, this pasta will be a favorite among Torino customers during Mother's Day.
  
• Corals - Reminiscent of the beautiful coral found on the shores of Sardinia, you can almost imagine the sound of the ocean beckoning to you as you bite into one of this one-of-a-kind pasta.
  
• Flowers - This flower-shaped, red, green and yellow pasta blooms as it cooks, creating a perfect dish for an outdoor picnic. The flowers are the perfect cut for a light pesto sauce or a sprinkle of garlic and olive oil.
  
• Rainbow Farfalla - Known as bow ties in the U.S., this rainbow-striped pasta is perfect for the classic Italian dish Farfalle Primavera, which mixes fresh garden vegetables in a light cream sauce.
  
• Rainbow Farfalline - A mini version of Rainbow Farfalla, this beautiful orange-hued pasta makes for a delicious vivid, cold pasta salad on a summer picnic with the kids.
  
• "The distinctive pasta cuts, combined with the vibrant colors, are a unique way for Americans to spice up their Italian cooking," said Julia della Croce, an author and leading authority on Italian cooking. "There are scores of recipes where you can substitute traditional pasta with Torino's Designer Pastas to make for a more elegant look and feel to the dish; however it is served best with light sauces in order to allow the colors and all-natural flavors of the pasta to come through."
  
• "We wanted to take pasta to the next level by creating a dynamic pasta line that is targeted to consumers who may have grown tired of traditional pasta," said Peter Carolan, president, Real Torino. "Our mission at Torino is to put a trattoria in every American kitchen by providing consumers with authentic Italian cuisine. Whether it is for your family, or a dinner party of 40 people, our Designer Pasta is sure to bring Italian originality to the American table and take the ordinary out of pasta."

Torino's Designer Pasta will be available at a suggested retail price of $4.29 to $7.99 depending upon the product and can be found in the New York tri-state area at specialty gourmet shops, supermarkets and independent groceries including select A&P and Stop & Shop stores, Food Emporium and Wegmans. It will also be carried nationwide in Safeway stores and can be ordered online.

SOURCE: Real Torino, Inc.