News | July 3, 2013

R3® Joins New Technomic Foodservice Category Management Institute To Provide Expertise On Category Management For Foodservice Industry


St. Louis, Missouri (PRWEB) - R3 Reliable Redistribution Resource® was recently named to the steering committee of the new Technomic Foodservice Category Management Institute. Launched with the support of the global Category Management Association, the Institute will produce tools for foodservice industry participants to succeed in a category management-driven environment.

“Companies that understand the true importance of category management and develop the needed capabilities will greatly enhance their market positions,” said Technomic Executive Vice President Bob Goldin.

R3® is one of eight industry-leading companies selected by Technomic to serve on the committee. All committee members are an integral part of the operator, distributor, broker and manufacturer communities serving the foodservice industry.

“We are delighted that R3® has joined our Institute,” said Barry Friends, executive director of the Technomics Foodservice Category Management Institute. “The company’s size, reach and first-hand experience in collaborative category management in foodservice and other channels makes R3® an ideal steering committee member.”

“We are honored that Technomic invited our company to be a member of the Institute’s steering committee,” said R3® President Earl Engleman. “The foodservice industry is going through some growing pains, and we want to help the foodservice supply chain community navigate these challenges to their advantage. By contributing our category management knowledge, we can help enhance the discipline for the benefit of our vendors, our redistribution customers and their customers.”

About R3® 
R3 Reliable Redistribution Resource® ( supplies a range of products including food packaging, disposable supplies, and cleaning and safety products to distributors in the foodservice, janitorial/sanitation, industrial/safety and healthcare industries. Based in St. Louis, Mo., R3® focuses on increasing distributor profitability from more than 70 distribution centers throughout North America. R3® is part of Bunzl Distribution, the largest division of London-based Bunzl plc, an international distribution and outsourcing group publicly traded on the London Stock Exchange (BNZL).

About Technomic 
Technomic provides clients with the facts, insights and consulting support they need to enhance their business strategies, decisions and results. Its services include numerous publications and digital products, as well as proprietary studies and ongoing research on all aspects of the food industry. For more information, please visit

Source: PRWeb

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