Global Beer: A Worldview
Beer all around. The mergers and acquisitions, the joint ventures and strategic alliances - all the tactics the leading brewers to use to extend their global reach are addressed in this report. The report describes and quantifies the leading brewers' activities in detailed company profiles. It also provides data on beer production and consumption by region and country. More than 150 countries are included. Also contains Beverage Marketing's projections for the international beer business. More than 500 pages, with extensive charts, graphs and tables. Printed volume or single-site CD $4,995; $5,395 for both.
Beverage Marketing Corporation, 850 Third Avenue, 14th Floor, New York, NY 10022. Tel: 212-688-7640; Fax: 212-826-1255.
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